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#hashtags #morethanjustasaying

Everybody loves a good hashtag. For both young and old, hashtags are a fun way to add side notes to your posts on social platforms. For marketers though, hashtags are much more than just a witty...

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March Madness: What does it mean for marketers?

The month of March brings many exciting things: warmer weather, St Patrick’s day, the first day of spring, and of course March Madness. For many of us, March Madness is the time of year when our...

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Why YouTube is GREAT for Food Brands

We’ve already talked about how social media can be a food brand’s best friend. Pinterest, toted as today’s most highly visual platform, is taking the food industry by storm. With it’s visual focus and...

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The top 3 social media campaigns that inspire me

Social media is no longer the shiny new toy. By now, most companies have integrated some sort of social media into their traditional marketing plan.  As a result, there is a saturation of campaigns,...

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One Crazy Campaign + One Clever Contest = 11K Entries

If you haven’t noticed, we get a lot of gratification out of successful campaigns that are dead on strategically. So we just have to brag about the totally awesome Social Media campaign we just...

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Metrics & Reports: A community manager’s nightmare made simple

Now that social media has been around for a few years and brands are starting to accept the need to be present on a variety of platforms, social media professionals are now asked on a daily basis to...

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The Art of Hosting a Pinterest Contest

We not-so-long-ago blogged about how Pinterest is a smart social media asset for certain brands. While Pinterest isn’t the new kid on the social media block anymore, it’s still an emerging platform and...

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Five Reasons to Hire an Agency for Digital Management

With the influence of social media growing rapidly, more and more business leaders are seeing the importance of creating and maintaining a presence on the plethora of social platforms. Social media...

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How to Host a Mini-Campaign on Social Media

Last week we talked about The Five Reasons to Hire an Agency for Digital Management, two of the most important reasons being strategy and integration.Many people still believe that managing a brand’s...

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So, Your Franchisees Have Social Media Accounts; What Now?

Having your franchisees manage their own social media accounts can be both beneficial, and challenging.  If managed well, they can drive sales and spread your messaging. If managed poorly, they can...

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Taking A Bite Out Of Shark Week

Okay, okay, we get it. It’s Shark Week. We’re reminded every time we turn on the TV, log into Facebook, or read the news online. Shark Week is EVERYWHERE. For whatever reason, Discovery’s weeklong...

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Help Us Spread the Word: Pack the Backpack School Supply Drive

One of the best things about social media is the power to do good. Individuals and organizations alike use social media marketing to raise awareness about issues, raise money to help support charities...

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Industry Update: Snapchat

Okay, I admit it I use Snapchat. I was reluctant to join at first because of the stigma behind an app that deletes photos after 10 seconds. I was convinced the only people who would use something like...

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A Social Media Campaign That Will Leave You “Satisfried”

Burger King recently launched their new product, Satisfries and they are hitting the nail on the head with every aspect of their marketing campaign. Burger King is behind its competitors in terms of...

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Little Digital Things: 3 Facebook tips that everyone can and should implement...

If you are looking for some simple tips to help clean up your Facebook strategy- look no further! Keeping up with social media best practices can be a headache, but we’re here to tell you what you...

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To Friend or Not to Friend: Social Media Etiquette

Although social media is a growing part of our everyday lives, it has become apparent to me that social media etiquette is not inherent. Believe it or not, each platform has unwritten rules for how you...

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Social Spotlight: Denny’s Grand Slam

This week’s social spotlight is for all you college fans out there. Last Monday night, Florida State beat out Auburn in the Rose Bowl. Auburn fans were left defeated, frowny faces and declarations of...

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Make it Worth Watching

It’s always amazes me when I hear people talk about leveraging the power of YouTube to “go viral.” But a lot of brands don’t want to step up and create content that will actually work on YouTube....

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Things We Love: A Culinary Conest

We love working with clients who let us do really fun and innovative things on social media. We recently finished a creative campaign for one of our favorite food brands Better Than Bouillon. The...

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Develop Content That Brings Consumers to You

What online content do you read? Not just the stuff you glance at, what do you actually make time to sit and take in?We asked our team that very question. What online content do you consistently read...

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